An Awfully Posh snack range that is a cut above the rest. A rebrand project to improve shelf appeal and expand into new categories.
What we did:
- 5 Phase- Full Brand Identity
- Positioning & Stylescapes
- Concept Development
- Design refinements & roll-out
- Brand Toolkit
- Artwork & Compliance checks
- Social media content
- Product images using 3D renders
*A Re-Brand project*
Awfully Posh specialise in snack products 🐽 🎩
Their existing packaging was outdated and too focused on the pork element of their products which hadn’t allowed them to expand the range.
When discussing the initial brief, we understood that the plan for the business was to expand their offering into other snack categories and to update the packaging design to be modern and less focused on pigs/pork products.
